William Lyon Homes

  • CLIENT:
    William Lyon Homes, InterCommunications, Inter@ctivate
  • SCOPE:
    Identity, Print, Art Direction

William Lyon Homes is a residential new home builder with a commitment to quality, satisfaction and comfortable living that is reflected in more than 100,000 homes located throughout Southern California, Northern California, Arizona and Nevada.

Eric was key member of a team that helped increase the sale of new homes throughout Southern California. He designed all logos, custom brochures, ads, direct mail, event collateral materials and new home owner packets for both corporate and new home communities for a span of five years. Eric also helped define and launch the successful William Lyon Home Signature Collection, a new business segment of residences starting at a million dollars.

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